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CRM Success Spotlight

Big River Telephone Company, a full service telecom-munications provider serving the mid- western United States, has integrated the Sage CRM SalesLogix® CRM Suite with its Operation Support System (OSS) to enable a unified customer relationship management and support system.
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intelli-CTi™

intelli-cti

intelli-CTi™ connects you to your customers by providing the missing link between your telephone system and SalesLogix.

By enabling your organization’s two most powerful tools to communicate effectively together – SalesLogix and the office telephone system, intelli-CTi allows you to provide better, more efficient service to your customers. 

Whether you are building solutions for call centers, support desks or customer database systems, by combining your computer and telephone system you can increase productivity and efficiency to capture more business and thus increase your bottom line profitability.

Through it comprehensive integration with SalesLogix, intelli-CTi:

  • Enables incoming calls to instantly query your database.
  • Enables screen popping of relevant information when you make or receive a call.
  • Increases the speed and accuracy of outbound calling by enabling direct call handling from within your SalesLogix application.
  • Logs missed calls from call backs to ensure you never miss a potential customer contact.
  • Records complete call statistics against customer history, including date, time, duration, contact, account, activity, opportunity, and campaign.
  • Provides SoftPhone features which enable on-screen dialing, favorite number dialing, customizable user preferences and LCD style displays providing visual feedback of call status.
  • Provides the ability to quickly and easily navigate to either the account or contact record upon notification of an inbound call.
  • SalesLogix integration is built within the SalesLogix Architect fro full access to further customization to meet your needs.

Why Use intelli-CTi

Any organization can use intelli-CTi and because of its unique telephone switch and business application independence, intelli-CTi will easily and effectively integrate with your SalesLogix system allowing you to benefit immediately from:

  • Improved customer service levels – by identifying the caller and having their details instantly available even before you answer.
  • Increased staff productivity – by allowing you to handle more incoming calls and increasing the speed and efficiency of outbound calling.
  • Increased business intelligence – through call statistics that provide powerful business data from management reporting on agent performance, call ratios, rapid real-time reporting throughout the day and daily call summaries.
  • Increased return on marketing investment – by identifying calls associated to marketing campaigns; enabling effective marketing campaign evaluation and management.
  • Reduces costs – through reduced call time and the ability to answer calls more efficiently and quickly, meaning increased productivity and lower overhead.