Big River Telephone Company, a full service telecommunications provider serving the mid-western United States, has integrated the Sage CRM SalesLogix® CRM Suite with its Operation Support System (OSS) to enable a unified customer relationship management and support system. Big River Telephone selected Sage CRM SalesLogix after considering numerous competing CRM product offerings.
“We knew Sage CRM SalesLogix was a wise choice, but our expectations have been far exceeded when measuring our return on investment,” said Kevin Cantwell, president of Big River Telephone. With Sage CRM SalesLogix at the core of its business, Big River has achieved a customer satisfaction rating of 98.6 percent, significantly surpassing the 70 percent telecommunications industry average.
Big River Telephone and Sage CRM SalesLogix were also featured in Sales and Management Magazine. Big River has been awarded the Gartner CRM Excellence Award in the small-to-midsize category. Click here to read the ROI case study by Nucleus Research. Additional information on this success story is available here.
